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      Thuya Permanent Gel Thuya Permanent Gel Thuya Permanent Gel
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      Thuya Permanent Gel

      $39.95

      The foundation of every beautiful Brow Lamination and Lash Lift starts here.

      SPECIAL BULK PROMOTION
      Dermatologically Tested
      Ophthalmologically Tested
      Safe and Gentle

      RECOMMENDED FOR BEST RESULTS

      DETAILS

      Thuya Permanent Gel is the first and most important step in the brow lamination, serving as the foundation for the entire treatment.

      Thuya Permanent Gel is formulated to soften the inner structure of the hair by delicately breaking some of the cross-links between the protein chains. As the hair absorbs the gel, it swells, stretches, and softens, allowing for easy reshaping into your desired position.

      To open Thuya Permanent Gel, first remove the cap and security ring. Then, place the cap back on the tube to break the protective foil. Open the top part of the applicator to start using the product.

      Size: 15ml

      HOW TO APPLY

      Processing time for eyebrows in most cases is 10 to 15 minutes, depending on the texture of the eyebrow hair.

      Processing time for eyelashes is usually 15 to 20 minutes, depending on their texture.

      INGREDIENTS

      Thuya Permanent Gel

      Aqua (Water), Ammonium Thioglycolate, Ammonium Bicarbonate, Ammonium Acryloyldimethyltaurate/VP Copolymer, Dipropylene Glycol, Hydrolyzed Collagen, Ammonia, Ethanolamine, Disodium EDTA, Boswellia Serrata Gum, Sodium Hydrosulfite, Phenoxyethanol, Sodium Hydroxide, Benzoic Acid, Sodium Benzoate.

        Made in Europe
        Professional-Grade Quality
        Dermatologically Tested
        Ophthalmologically Tested
        Cruelty-Free
        Trusted Since 1988

      Frequently Asked Questions

      What is the shelf life of the product after opening?

      The shelf life of a product after it has been opened is indicated by the Period-After-Opening (PAO) symbol, which represents the product's useful lifetime once opened.

      On all Thuya Eye Products, you can find this PAO symbol, denoted as a number followed by 'M' (for months). For instance, a '12M' symbol means the product is best used within 12 months after opening.

      Can Thuya Permanent Gel and Neutralizer Cream be used for Lash Lift procedures?

      Thuya's Permanent Gel and Neutralizer Cream are specially formulated to work with both Eyebrows and Eyelashes.

      For your convenience, you can either use Thuya Permanent Gel and Neutralizer Cream from Thuya Brow Lamination Kit and purchase Thuya Lash Lifting Essentials, or opt for the separate Thuya Lash Lifting Kit, which includes all the necessary products for a successful Lash Lift.

      Are Thuya products cruelty-free?

      All Thuya eye products are proudly cruelty-free. Thuya is committed to ethical practices and ensures that no animal testing is involved in the development of their products.

      Where can I find the list of ingredients for Thuya Products?

      To obtain a complete list of ingredients for Thuya products, please refer directly to the product packaging or the tube, where all ingredients are conveniently listed. You can also find the ingredients under the product details section on our website.

      Why does Thuya Permanent Gel Step 1 have a strong smell?

      The noticeable smell when Thuya Permanent Gel is applied is a normal part of the chemical process involved in the product's formulation.

      Thuya does not add fragrances to their products, particularly because they are used around the delicate eye area. The absence of added fragrances is a conscious decision to minimize the risk of adverse reactions, especially for those with sensitive skin.

      This commitment to safety and sensitivity may result in a stronger natural smell from the chemical process, which is typical and expected.

      What should I do if I haven't received an order confirmation email?

      If you haven’t received a confirmation email within a few minutes of placing your order, please check your spam or promotions folder—sometimes it ends up there. If you still don’t see it, make sure your email address was entered correctly at checkout.

      Still can’t find it? Reach out to us at support@thuyanyc.com and we’ll be happy to help confirm your order.

      Where do you ship from?

      Thuya NYC is based in New York City, and all orders are shipped directly to your doorstep from our NYC location.

      How long does it take to ship my order?

      We believe in beautiful brows and lashes—and fast shipping. Orders typically ship within 1–3 business days, and we offer fast, trackable shipping options across the U.S.

      How will I know when my order has shipped?

      When we ship your order, you will receive a notification email from Thuya NYC. This email will contain your tracking number and other relevant shipping details. Please check your email inbox, including the spam folder, for this notification.

      My tracking says my order was delivered, but I haven’t received it. What should I do?

      We’re sorry to hear that! Sometimes carriers mark packages as delivered a bit early. Please double-check your surroundings, mailroom, front desk, or with neighbors.

      If it still hasn’t arrived within 24 hours, contact us at support@thuyanyc.com—we’ll be happy to assist you and investigate further.

      How can I cancel my order?

      To cancel your order, please email our support team at support@thuyanyc.com as soon as possible. We will do our best to accommodate your request. However, please note that if your order has already been processed and shipped, we will not be able to honor the cancellation.

      What is your return policy?

      Thuya NYC accepts returns and exchanges of completely unopened products within fourteen (14) days of the original order date. To learn more please visit our Return/Refund Policy.

      Is it true that Thuya NYC rewards a gift card to beauty professionals featured on your official Instagram?

      Yes! If your work is featured on @ThuyaNYC Instagram timeline (main feed), you may be eligible to receive a gift card as a thank you. We love showcasing professionals who use Thuya products with skill and creativity.

      Do you run promotions or sales on ThuyaNYC.com?

      We occasionally offer exclusive promotions, discounts, and limited-time sales on ThuyaNYC.com. Be sure to join our mailing list and follow us on Instagram @ThuyaNYC to stay updated on current offers and new product launches.

      Can I become a distributor or reseller?

      We carefully vet our partners. To be considered, you must meet certain requirements, including professional experience, a storefront or studio, and a strong purchase history. Contact us for more information.

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